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South America Water Enhancer Market-Growth, Trends and Forecast (2015-2020)

South American markets are an important and integral part of the global water enhancers market. Despite the volatile nature of their beverage industry, the markets are moving towards corrective stabilization and thereby surging ahead. Brazil is the leading market in the region, followed by Argentina and Chile. The total water enhancer market is estimated to reach over 189.5 million USD by 2020, growing by an estimated CAGR of 10.2% between the years 2015 and 2020. The South American markets are characterized by low consumer awareness; the growth of the market is therefore dependent on the extensive marketing and consumer engagement strategies of the corporations. This low awareness and the relative newness of the product provide a regulatory constrain to the market. The branding of these products, which is based on the health particularly the zero calories status, is expected to leverage these constraints and push the demand forward. Key Deliverables in the Study • Market analysis for the Report title South America water enhancer market, with region specific assessments and competition analysis on global and regional scales. • Market definition along with the identification of key drivers and restraints. • Identification of factors instrumental in changing the market scenarios, rising prospective opportunities, and identification of key companies that can influence this market on a global and regional scale. • Extensively researched competitive landscape section with profiles of major companies along with their market shares. • Identification and analysis of the macro and micro factors that affect the Report title South America water enhancer market on both global and regional scales. • A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information. • A wide-ranging knowledge and insights about the major players in this industry and the key strategies adopted by them to sustain and grow in the studied market. • Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped.

Published By: Mordor Intelligence
Published Date: Q1 2016

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