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India Food Additives Market is segmented by Type (Preservatives, Sweeteners, Hydrocolloids, Colorants, others), Application (Dairy & Frozen, Bakery, Meat products, Beverages, Confectionery, others)

The rising population of India & the increasing calorie intake per capita is leading to substantial increase in the global food production. Growing urbanization and changing lifestyles are driving demand for convenience and packaged foods. The packaged food industry recorded US $2.5 trillion in retail sales for the year 2015. In the processed and packaged foods, ensuring food safety and quality starting from transportation to farm to fork and storage facilities is a major concern. To meet this demand, food additives are used. Food additives are used to enhance the taste, color, texture of food, same time maintaining the freshness and nutritional content. India’s CAGR is expected to grow at a XX% during the forecasted period of 2015-2020. As economies rise and emerge, food demand will continue to shift towards India in the near future. The increasing disposable incomes of the burgeoning middle class is driving the shift towards convenience and processed foods, thus escalating the need for food, thereby need for food additives. Increasing exposure to packaged food and beverages majorly drives consumers. Growing urbanization of the rural population and rising organized market in rural segments of developing economies of India support this. One more major driver in the food additives market is the growing supply chain complexities/inefficiencies in the food and beverage industry - transportation costs, last mile reach for food products, storage facilities, as a part of companies’ expansion strategies are growing, which is increasing the complexities in the farm to fork value chain. This emphasized on the use of food additives to reduce the spoilage and wastage costs. However, the restrain is in the slow urbanization rates in spite of an uptick in demand. Also, as many countries follow the standard regulatory approved additives, thus making the process complex to register to new additives by companies. Indian food additives market is also pushed by the flavor segment due to their regular use in beverages,savory items and cereals. With rising situations of health problems like diabetes, consumers are shifting towards low calorie sweeteners such as Stevia.As a result of the increasing demand, sweeteners market can see a faster growth in the forecasted period. Acceptance of convenience and package foods in India is seeing demand, for food and beverage additives. Thus, making India the fastest growing food additives market. The major players in the market are Cargill Inc., Tate & Lyle, Stevia First Corporation, Danisco, Adani Wilmer ltd, Novozymes, International Flavors and Fragrances, etc. The strategies being adopted in the Food additives industry is in the Innovation category under the development of natural food additives and functional food ingredients to meet the customer demand. Key Deliverables in the Study • Market analysis for the India Food Additives Market, with region specific assessments and competition analysis on global and regional scales. • Market definition along with the identification of key drivers and restraints • Identification of factors instrumental in changing the market scenarios, rising prospective opportunities, and identification of key companies that can influence this market on a global and regional scale • Extensively researched competitive landscape section with profiles of major companies along with their market shares • Identification and analysis of the macro and micro factors that affect the India Food Additives Market on both global and regional scales • A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information • A wide-ranging knowledge and insights about the major players in this industry and the key strategies adopted by them to sustain and grow in the studied market • Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped.

Published By: Mordor Intelligence
Published Date: Q1 2016

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