France Water Enhancer Market-Growth, Trends and Forecast (2015-2020)
France is a very important and high potential market for beverages, as witnessed by their huge spending on the market. The highly selective, quality specific, and health conscious French consumers pose their unique set of challenges and opportunities to the water enhancer market. The market is projected to reach US$$164.6 million by 2020, and grow at a CAGR of 13.9% between the years 2015-2020. French markets are characterized by an interest in fresh and natural products, quality, and diverse tastes and flavors. The interest in health consciousness is also widespread and is a major driver for the market. The perception of water enhancers as synthetic, chemically laced products is detrimental to the market; therefore the marketing should be focused on a ‘natural’ or organic trend. Despite it individual specificity, France is also driven by latest trends to some extent. The focus of the major players is essentially centered on the approach of promoting the easy-to-use nature of the enhancer products. Key Deliverables in the Study • Market analysis for the Report title France water enhancer market, with region specific assessments and competition analysis on global and regional scales. • Market definition along with the identification of key drivers and restraints. • Identification of factors instrumental in changing the market scenarios, rising prospective opportunities, and identification of key companies that can influence this market on a global and regional scale. • Extensively researched competitive landscape section with profiles of major companies along with their market shares. • Identification and analysis of the macro and micro factors that affect the Report title France water enhancer market on both global and regional scales. • A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information. • A wide-ranging knowledge and insights about the major players in this industry and the key strategies adopted by them to sustain and grow in the studied market. • Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped.