Brazil Food Additives Market is segmented by Type (Preservatives, Sweeteners, Hydrocolloids, Colorants, others) and Application (Dairy & Frozen, bakery, Meat products, Beverages, Confectionary, others)
Food additives are used to enhance the taste, color, texture of food, same time maintaining the freshness and nutritional content. The food additives market in Brazil is expected to be $xx million by 2020; growing at a CAGR of x.x% from 2015 and 2020. The population growth coupled higher food production and demand is the major factors leading to high requirement of food additives applications. Growing urbanization and changing lifestyles due to globalization are driving demand for convenience and packaged foods. The scenario in turn is helping the food additives industry to grow as food additives are an important component of these kinds of foods. Additives are mainly used to maintain and improve safety of the packaged food and to enhance the nutritional value of the food. Expanding processed food market due to increasing disposable incomes of the burgeoning middle class is the major drivers for food additives market growth in the region. The growth is further supported by growing urbanization of the rural population and rising organized market in rural segments. The middle class has grown from 38% to 51% since 2003, and purchasing power has also risen accordingly – though this is heavily concentrated in the major metropolitan areas near the coast in Brazil. Consumer trends in the Brazilian food and beverage sector are heading towards a more mature scenario forming scope of growth for food additives. Food additive market is also supported by the fact that additives are applied as a way of curbing risk of wastage of food products. However, the consumer preference for natural alternatives, demand for clean label products and stringent regulations hinders the market growth. The food additives market is segmented by type viz. Preservatives, Food flavors and Flavor enhancers, Antioxidants, Sweeteners, Emulsifiers, Anti Caking agents, Enzymes, Fat replacers, Acidulants and others (texturizer, shelf life stabilizers, etc). The largest segment is Flavors and flavor enhancers market which recorded value wise, followed by Hydrocolloids which function as texturizer, thickening, stabilizing and gelling agents. The fastest growing segment is the Sweetener type which is seen as an alternative to sugar used in food and beverages. The major applications pertaining food additives are in Fruits & vegetables, Bakery & Confectionary, Dairy & Frozen products, Oils & Fats, Savory snacks, Meat poultry & Sea food products. Being an agriculture and food based economy, Brazil provides greater scope of growth. Entering a market as large as Brazil’s, requires well founded knowledge of the local conditions and careful weighing-up of opportunities. The major foreign players in the market are Cargill, Tate & Lyle, Palsgaard, DuPont, DSM, Givaudan, Brenntag, Novozymes, International Flavors and Fragrances, etc. . Some of the regional companies manufacturing food additives in the country are Associated British Foods, Cordis S.A., CSB-System Latinoamerica, Eurochem S.A., Assuan investment export import ltd, Danone etc. The strategies being adopted in the Food additives industry is in the Innovation category under the development of natural food additives and functional food ingredients to meet the customer demand. Many foreign companies are entering the emerging economies of the region through partnerships as they see the developed countries as matured markets in terms of revenue growth. Companies need to undertake ‘clean label’ solutions to meet the safety standards to cater to the regional food consumption. However, General standard for Food Additives (GSFA) needs a wider acceptance for improved International Trade which would help the industry in Brazil. Also, National Agency of Sanitary Surveillance of Brazil supervises the food products jurisdiction and registrations. Key Deliverables in the Study • Market analysis for the Brazil Food Additives Market, with region specific assessments and competition analysis on global and regional scales. • Market definition along with the identification of key drivers and restraints • Identification of factors instrumental in changing the market scenarios, rising prospective opportunities, and identification of key companies that can influence this market on a global and regional scale • Extensively researched competitive landscape section with profiles of major companies along with their market shares • Identification and analysis of the macro and micro factors that affect the Brazil Food Additives Market on both global and regional scales • A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information • A wide-ranging knowledge and insights about the major players in this industry and the key strategies adopted by them to sustain and grow in the studied market • Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped.